new audi commercial

[Beatty, Robert]

my absolute favorite of all time.. is the Izuzu ad with a 911 (i think or
some variant of a very fast car) driving on the Autobahn with 2 guys in it.
One looks in the rear view and sees headlights appear.  He says with some
concern in his voice "Its him!".  The other guy replies "Floor it!"  The
driver responds with "It is!".  A few seconds pass and then Joe Izuzu passes
them on the left in a little econobox car and gives them a wave, a little
beep beep, and the famous sarcastic smile of his.

thats my best of all time :)

Rob

-----Original Message-----
From: Douglas Frank [mailto:frank at zk3.dec.com]
Sent: Thursday, October 25, 2001 1:45 PM
To: quattro at audifans.com
Subject: Re: new audi commercial


I swear, the best thing that people *remember* is humor.  It may not sell
anything (but how would you know?), but if mindshare is your goal, humor
ought
to be the vehicle.  Who among us (except the too young) doesn't remember the
old Beetle ads?  "ugly is only skin deep"... "lemon"... etc.

Or this: http://www.adcritic.com/content/toyota-bugger.html
--
Douglas Frank Compaq Computer Corp.
ZKO           110 Spit Brook Rd.       The older I get,
603-884-0501  Nashua, NH USA 03062       the better I was.