an observation about european cars vs the rest of the

[Larry C Leung]

Okay, I get it, heritage by design vs. heritage by default.

LL - NY

On Fri, 7 Sep 2001 17:41:20 -0700 (PDT) Ti Kan <ti at amb.org> writes:
>Larry C Leung writes:
>> Acura in Camel Lights (also of IMSA RIP), Infinity in that "other" 
>US
>> open wheel series.....?
>> 
>> On Thu, 6 Sep 2001 21:11:14 -0700 (PDT) Ti Kan <ti at amb.org> writes:
>> >Larry C Leung writes:
>> >> Tho I'm unlikely to own any Japanese car, I'd hesitate calling 
>them 
>> >less
>> >> than real. 
>> >> [ Honda, Nissan and Toyota's racing history ...]
>> >
>> >No argument there, however I wasn't saying that Honda, Nissan or 
>> >TOyota
>> >are not real.  It is their "upscale brands" Acura, Infiniti and 
>Lexus
>> >that I was referring to.  There is nothing genuine about those 
>names.
>> >Their "brand" and "image" are all quite contrived, compared to 
>their 
>> >European
>> >competition.
>
>Larry, you missed my point.  Sure, Honda can put the Acura name on
>some cars and then go racing.  But the sort of heritage I am talking 
>about
>is not mere racing involvement.  It's the fact that the very name 
>"Acura"
>being something contrived by Honda's marketing folks...
>
>If you haven't noticed, the marques that are so celebrated at each 
>year's
>Monterey Historics earned their place usually because those brands 
>embody
>the soul of one or several enlightened and charismatic individuals, be 
>it
>the founder or the chief architect/engineers.  Not a faceless 
>marketing
>group.  I might imagine the Honda name being celebrated some years 
>from now,
>because Honda is a real company building a real history as we speak.
>But Acura?  I don't think so.  That name is synthetic and nothing 
>more
>than marketing gimmickry to fool public perception.
>
>-Ti
>01 S4 2.7 biturbo quattro
>84 5000S 2.1 turbo
>80 4000 2.0
>-- 
>    ///  Ti Kan                Vorsprung durch Technik
>   ///   AMB Research Laboratories, Sunnyvale, CA. USA
>  ///    ti at amb.org
> //////  http://www.amb.org/ti/
>///
>