Fw: Speaking of Light and a chuckle.

Jim Haseltine Jim at Ur-q.freeserve.co.uk
Sun Jan 20 10:52:53 EST 2002


----- Original Message -----
From: "Brett Dikeman" <brett at cloud9.net>
>
> This is the kind of stuff marketing people DREAM of.  They can rate
> their bulbs in MSCP if others are rating in CP, and slap on a number
> 4x bigger.  They'll make that larger number in really big print, but
> probably won't stoop to saying "4x brighter!" since that's clearly
> not the case(though really slimy marketing people could claim they
> got confused :-)

I'm sure that every marketing department has someone tasked with digging
through every scientific publication and reference book that they can get
their hands on to find different ways of rating things. That way they can
make their product appear more powerful/better value/more economical than
others.

Two which I can think of:

Amplifiers - Peak power Vs RMS
Comperssors - Displacement Vs FAD

Regards,

Jim Haseltine






More information about the quattro mailing list