Re: Audi AG doing good

[ScharfR@aol.com]

In a message dated 96-04-18 11:32:18 EDT, honge@creighton.edu (Psycho Bob)
writes:

>What are the numbers for BMW and MB?

Mercedes posted a loss of several BILLION deutsch marks, setting a German
corporate (corpulant) record. They face huge restructuring costs as a result
of a massive, but ill fated, forray into being an "integrated technology
concern." In other words, they invested in things that were way out of their
area of expertiese. Now they are taking a financial bath of epic proportions
while still making good money on the cars.

BMW reported profitability that was decent, about the same as the previous
year, although sales were up  (i.e. lower return on sales). Swallowing Rover
seems to be giving BMW some indigestion.