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Re: Audi April 1996 Sales




At 03:18 PM 5/2/96 -0400, you wrote:
>
>     Some numbers for those of you who are interested.
>     
>     
>     AUDI RECORDS BEST APRIL RESULTS IN NINE YEARS
>     
>     AUBURN HILLS, Mich., May 2 /PRNewswire/ -- Audi of America, Inc. 
>     reported U.S. sales of 2,836 for the month of April 1996, representing 
>     a 63 percent increase over the same month last year when sales were 
>     1,740.  
>     This represents the German luxury carmaker's best April in the U.S. 
>     since 1987 and the best single monthly total in nearly eight years. 
>     Audi's year-over-year sales have now increased 16 of the last 17 
>     months. April's strong results bring Audi's 1996 year-to-date total to 
>     8,612, representing a 45.6 percent increase over last year's mark of 
>     5,913. Audi continues to be the fastest-growing luxury passenger car 
>     franchise in the U.S.
>     Audi's strong results were once again led by its all-new A4 sports 
>     sedan, with sales of 1,728 in April.

Perhaps I can shed some light on the situation as I purchased my first Audi
(a loaded pearl white A4Q, BTW) on April 30 for $300 UNDER dealer invoice.

Audi runs four month sales cycle promotions with their dealers, the first
this year running from January 1 - April 30.  For every car they sell above
their quota, they receive an extra $1000 back from Audi.  I found a local
dealership who was looking to up in the dealership standings and was
therefore willing to pass this $1000 onto the consumer.  I found found
another who was willing to match the price on the car I wanted.  I was told
by both dealerships if I waited until May 1, I would be paying $1500- $2000
more.

I'm very psyched about my purchase.  I learned to drive on my dad's 1980
5000S and subsequently his 1985 5000S.  We looked at both the A6Q and A4Q;
while the A6 is definitely more luxurious, the A4 is better suited to
spirited driving.

Does anyone know if Audi has a rear spoiler for the A4?

-DMR.