Re: Adverts, consumer surveys etc.

[Huw Powell <human@nh.ultranet.com>]

-- [ From: Huw Powell * EMC.Ver #3.1a ] --

>Why bother with whether Audi comes up good in consumer surveys, or whether
their adverts >are any good.  It's the car that sells not the advert.  
>Anyway, the fewer Audis there are on the road, the more exclusive our ones
are, we don't >want them to become as common as Fords now do we?

Interesting question.  My answers in order of importance...

1.  I would prefer Audi stay in business.  The dealer may be expensive but
it the only source for certain parts.

2.  I don't drive an Audi to be exclusive.  I drive it because it is durable
, safe, and fun.  The more they sell, the safer we'll all be, and the more
readily available those parts will be.

3.  I would also prefer that the manufacturer of my car doesn't produce too
many embarrassments, fist fights, etc. for me.  I can do that well enough on
my own.  It was only recently I learned the proper response to cocktail
party know-it-alls ragging on unintended acceleration - just warn them to
stay out of the way!

So their advertising, brochure material, and general commercial success is
of concern.   Even though I still ignore most of the threads relating to it!

Huw Powell
HUMAN Speakers

Sufficiently advanced magic is indistinguishable from science....

http://www.thebook.com/human-speakers