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Re: Audi Marketing Miscues (Some German, No Audi Content)
- To: quattro@coimbra.ans.net
- Subject: Re: Audi Marketing Miscues (Some German, No Audi Content)
- From: "Douglas Hurst Quebbeman" <dougq@iglou.com>
- Date: Thu, 1 Jan 1998 10:23:39 +0000
- Comments: Authenticated sender is <dougq@pop.iglou.com>
- In-reply-to: <1997Dec30.085200.2007.73935@MAIL.YANKELOVICH.COM>
- Sender: owner-quattro@coimbra.ans.net
This list of marketing mishaps was certainly amusing.
If you think about it (I try not to), politicians are also
"marketeers" (even the good ones). Which brings me
to this anecdote I'm sure some, but perhap not all are
aware of.
When Pres. John F. Kennedy gave his famous speech in Berlin,
he used the phrase "Ich bin ein Berliner" to indicate his solidaity
with the citizens of Berlin; instead,he should have said "Ich bin
Berliner".
"Ich bin ein Berliner" means "I am a jelly donut".
--
-Douglas Hurst Quebbeman (dougq@iglou.com) [Call me "Doug"]
74 100LS Auto, 77 100LS Auto, 84 Coupe GT, 86 5Kcstq
"The large print giveth, and the small print taketh away." -Tom Waits