Audi's Future-5 L future rant

[Livolsi, Stephane]

Well.....GM has jumped onto the I5 bandwagon for some of their
trucks.....and I think they want to sell a lot of them....

> -----Original Message-----
> From: quattro-bounces at audifans.com 
> [mailto:quattro-bounces at audifans.com] On Behalf Of Kent McLean
> Sent: March 26, 2004 7:01 AM
> To: a.sigal at bluewin.ch
> Cc: quattro at audifans.com
> Subject: Re: Audi's Future-5 L future rant
> 
> 
> Ado Sigal wrote:
> 
> > regarding our beloved 5 cyl motor, now considered one of the
> > most successful Audi ever made, and one that made Audi, nothing was 
> > mentioned.
> ...
> > What you think boys and girls, regarding loss of Famous Five.
> 
> It's a marketing decision.  Audi is selling cars for today,
> not for someone to buy 8 years from now to modify.
> 
> For example, a customer walks into an Audi dealership and 
> sees an A6 - nice styling, nice interior, tiptronic, and a, 
> a... what? 5-cylinder?  Mmm, that's interesting. The BMW 5 
> series he just looked at has a 6. Heck, he can get a 6 in a 
> Honda or a Mazda or a Nissan. "Thank you for stopping by."
> 
> Econo cars have 4 cylinders. Big cars have 6s and 8s. (At 
> least, that's the case in the US). The 5s are oddball, which 
> is OK if you're selling to a niche market. It's not so good 
> if you want to move 200,000 units.
> 
> JMTC,
> Kent
> '89 200 TQ, "Bad Puppy" 
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