Audi buys Ducati
Danton J.A. Cardoso
djacardoso at gmail.com
Wed Apr 18 13:59:02 PDT 2012
At last, BMW has some competition from Germany.
Danton J. A. Cardoso
On Apr 18, 2012, at 16:44, Ti Kan <ti at amb.org> wrote:
> Aside from a business sense (or nonsense), Audi (Auto Union)
> had a history of making motorcycles (DKW, NSU), it makes
> some sense for Audi to "get back to its roots", so to speak.
>
> I think that Ducati acquisition, like Lamborghini, will be a win-win
> proposition for Audi as well as the Italian company, maybe not in
> terms of dollars, but in many other ways.
>
> -Ti
>
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