[s-cars] Neu-neu S4

michael schneider mschneiderco at sprintmail.com
Wed Sep 18 11:55:39 EDT 2002


My thoughts exactly-  (and in the process,warranty claims from the general
buying population "could" be affected)

MS
'95.5 S6 Avant
'98 Carrera


----- Original Message -----
From: "Robert Pastore" <rpastore at animalfeeds.com>
To: "'Dan Bertram'" <DBertram at McLoughlinPromotions.Com>;
<s-car-list at audifans.com>
Sent: Wednesday, September 18, 2002 10:20 AM
Subject: RE: [s-cars] Neu-neu S4


> I've seen the same proposition floated on several internet boards about
Audi
> moving away from turbos.   Typically this is attributed to warranty costs
> associated with "chipped" cars etc.
>
> I really don't believe a word of it.
>
> IMO, Audi's current marketing game plan is to mirror the successful
strategy
> used by Porsche.
>
> At the top of the heap, you've got the 911 turbo.  In audi-speak, this
> equates to the new "rs" line == factory tuned, turbocharged, low volume
> image cars.
> Then you've got the lesser 911 models, non turbocharged.   This is where
the
> v8 s cars will fall.
>
> Audi hopes that most of us, like Porsche owners, will lust after the RS,
but
> buy the s.
>
> All just my humble opinion.
>
> Bob
>
> -----Original Message-----
> From: Dan Bertram [mailto:DBertram at McLoughlinPromotions.Com]
> Sent: Wednesday, September 18, 2002 12:08 PM
> To: 's-car-list at audifans.com'
> Subject: [s-cars] Neu-neu S4
>
>
> In reference to Hap's post about a turbo 5 series Bimmer:  why is Audi
> trying to get away from turbos?
>
> Dan
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