Audi advertising

[tnas@dtpdirect.nl (Tom Nas, DTP Direct bv)]

Hi all,

My $.02 to add to the recent thread about Audi TV commercials: The UK-based
commercial channels on my cable ran an ad that went something like this, if
I recall correctly:

Fast, yuppie type guy comes in to Audi showroom, for a test drive. Drives
car (A4Q?) *very* fast, flashing from one side of screen to another, car
behaves impeccably. Stops in front of showroom, sales guy says 'How did it
drive?' Guy replies 'Naah, not my kind of car, mate!' and the slogan on
screen was something like 'Audi, if you're into driving instead of showing
off'. Anyway, that ws the gist of it. I liked it- it shows that Audi europe
seems to be in tune with its image.

Tom

 _______________________________________________________________________
   Tom W. Nas, graphic design                        tnas@dtpdirect.nl
   DTP Direct bv                              Voice +31 (55) 5 790 799
   Apeldoorn, the Netherlands                   Fax +31 (55) 5 790 125

     If the odds are a million to one against something occuring,
     chances are 50-50 it will.