Re: Audi of America Dream Lineup

[e6941tb@gnn.com]

Psychotic Don't-you-dare-tickle-me Elmo <honge@creighton.edu> quoted
somebody saying:

> >BOTOH, Joining and being part of the multitude sells, too.
> 
> >BOTOH, I've heard people say they didn't want a Porsche because
> >"Everybody has one."  I have news for them I don't have
> >one............yet.  Is this just people not really wanting an exclusive
> >car because too many people have one, or sour grapes for not being able
> >to afford one?

For some people it has nothing to do with the money.
I, for one, wouldn't buy it 'coz it has only two doors and I dont
believe that:

a) one has to get in front first, in order to crawl in the back and
b) contrary to the popular belief here in the States, the lack of rear
doors itself does not create a sports car, as well as presence thereof
does not necesserely makes it an old mans car. A number of Preludes,
Probes and yes, Porsches along my everyday commute route can validate
this statement.

> Just as there are people who likes "me too's," there are people who likes
> to be unique....
> If I have to buy a
> go-fast car now, I think I'd buy a Lotus for just the heck of being unique
> among the "go-fasters."

Amen, brother Bob. Precisely due to this reason I'll continue buying my
beloved Audis, even if Ingolstadt starts making cars even worse than my
old '85 5000s! Also due to the same reason I can't picture myself in a
BMW in any forseen future, regardless of how admittedly good their cars
are.

Thinking of Audi's targeting it's prospective audience, I want to scream
out loud: "Wake The F Up!"

I can't stand Saabs, but absolutely admire their marketing strategy:
"buy it 'coz you are unique, non-conformist, find your own road!"
Precisely! Who else would by this (good, but soooo quirky) car.
Brilliant targeting.

Look at the Bimmer. Their traction control is joke in comparison with
Quattro, but how appealing their commercials are.

And look at our favorite car, what appeal can possibly have some wimpy
murmuring about the "comfy seats"?

Igor Kessel
a grumpy old (at 36) man with a 4 door '89 200TQ,
18 psi of boost and some go-fast hardware, though.