RE: new vw beetle (marginal audi content)

["Buchholz, Steven" <Steven.Buchholz@kla-tencor.com>]

... How many other cars can you get for less than the new Beetle?  My
opinion is that VW really did its homework on that car.  I think that if
they priced it over $20K they wouldn't have sold that many of them, but
at the $15K price you can get a car that does have a personality ...
which is probably unique in and of itself.  

> not want to build the New Beetle, but the response to it on the U.S.
> auto show circuit was overwhelming.  VW had to build it.  At $15,600,
> the New Beetle ain't a bargain, but it's winner.  VW will sell a slew
> of
> them.
>