[Author Prev][Author Next][Thread Prev][Thread Next][Author Index][Thread Index]

RE: bmw "ultimate drive"



i did something similar with audi here in nz.  involved a whole range of
audi models, and some bmw's and jags for comparison.  had the 3-series
and the 7-series beemers.  a disparate group of owners were there
including c36, 911 and beemer pilots.

the wet corner taken at 100km/hr with mid corner lift creating spin in
the beemer and jag versus the settled behaviour of the s6 did a lot to
convince the skeptics of some of the benefits of quattro.

a later slalom course with the 3 series representing rwd cars, and fwd
and awd audis completed the picture.  audi made some more sales.

was a great day, enjoued by all, and has been held over a dozen times
over the last 2 years by the nz audi importer.  once again, it seems
that a lot of perception (or lack thereof) is created by you friendly
local dealer/importer.

dave
'95 rs2
'90 ur-q
------------------------------
> 
> Date: Mon, 10 Aug 1998 11:35:25 -0500
> From: "Hussey, Dan" <husseyd@rayovac.com>
> 
[snip]
> From there we were able to test the top 5 or 6 sports-luxury sedans in
> the price range.  The cars were: Infiniti J30, BMW 325i, Lexus ES300,
> Mercedes C280, and Saab 900.  We were coached a little by Skip Barber
> drivers (back when BMW had Skip Barber....now Dodge).  Then we got to
> drive each of the cars with the instruction and help of the Skip
Barber
> instuctors.  It was fun!  We got to do the traction control test, lane
> toss, cornering tests, flat out run, braking test, slalom, etc....
> Really neat, and I think everyone came out truly impressed with the
BMW,
> and BMW as a company.  

[snip]

> BMW is one company that really stands behind it's cars, and they make
> great cars.  At the end of the "Comparison Test" I was asked to fill
out
> a questionare and rate which car we thought was best for which
> characteristic.  I was truthful...i.e. the Infiniti was clearly the
> fastest, but overall, I think everyone there agreed that the BMW was
the
> best.
>