[Date Prev][Date Next][Thread Prev][Thread Next][Date Index][Thread Index]

off-topic: jetta commercial music




	people on another mailing list of mine have been 
	trying to find out who did this music.  thought
	someone might be interested.

-- 
  rocky mullin  --  senior content engineer  --  organic, inc.
  http://caliban.sf.ca.us/  ----  http://www.organic.com/
  this message was composed using the vi editor
 '83 ur-q - yamaha rz350 - suzuki ts250 -  chaotic good


---------- Forwarded message ----------
Date: 29 Jan 1999 17:16:14 -0800
From: Melanie Wolfe <melanie@club.net>

On Fri, 29 January 1999, Philip Chang wrote:

> 
> Melanie Wolfe wrote:
> > 
> > I've been meaning to post this for a *long* time now, anyone know the Artist/Name of Track that is played on the lates Volkswagon Jetta commercial? I just love it, got my own dance for it and everything, ITS DRIVING ME CRAZY!!!...
> > 
> >                                              pondering, Melanie
> According to http://www.volkswagen.org/media/
> 
> "In alt.tv.commercials the following was posted:
> 
> From _Adweek_, 18 January 1999:
>  "The soundtrack for the Jetta ad was composed by Pete DuCharme
>   of Somerville, Mass., who was given the assignment from
>   [Arnold Communications creative director Lance] Jensen, a
>   longtime acquaintance, after the spot had been filmed.
>   DuCharme was specifically asked to write the music at 94 beats
>   a minute--the cadence, it turns out, of a brisk walk--so that
>   the physical movement in the ads could be in harmony with the
>   chords. During the shoot, that beat was blared over
>   loudspeakers 'to keep everyone in sync,' [creative director
>   Alan] Pafenbach says. 'It's a wonder we weren't arrested.'"
> 
>   Credit is thus due to the poster, Dan O'Keefe. No
>   confirmations yet, but now I'm hoping that VW will provide a
>   mp3 download :) -Brian L"